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Business Type
Business to Consumer
£100M < £1B
Matrix Services Used
Product Information Management
Digital Asset Management
Catalogue Production
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Ironmongery Direct

Based in Essex, Ironmongery Direct was founded in 1969 as a traditional ironmonger’s shop, and has grown to become the UK’s largest specialist ironmongery supplier, supplying architectural ironmongery to builders, joiners and shop fitters for over 40 years.

They have over 14,500 quality products in stock and ready for next day delivery, with brands including Dorma, Briton, Evostick, Ingersoll Rand, Ryobi and many more.

With a huge range of products available on demand and an active web presence, in addition to producing an annual catalogue, now at over 900 pages, alongside a range of smaller publications throughout the year, they will benefit hugely from the PIM capabilities of the Matrix CMS, as well as all of the publication tools available. This will allow them to update product information once at source and be confident that it will update all media accurately.

FREE online demo

Contact us here if you’d like to know more…

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