Maplin are the UK’s largest retailer of electrical components for the home market. Established over 30 years ago, selling mainly through their large, detailed catalogue, they now also boast a large retail presence with over 100 stores across the UK..
Maplin were one of the first companies in the UK to use a Catalogue Management System with one of our competitor’s products. They had tried the system for 2 seasons with very little success and by April 1996, because of problems with the software, faced the very real prospect of not being able to create a catalogue for the first time in the company’s history.
They contacted Matrix Software and we were able to help them to replace the existing system and get a catalogue ready for that autumn.